Article
Spanish Full Article Citation Award
AEDEM Educational Innovation Award 2019
XXXIII European Academy of Management and Business Economics Annual Conference
Pilar Zorrilla Calvo , Universidad del País Vasco/Euskal Herriko Unibertsitatea UPV/EHU, Spain
Virginia Rincón Díez , Universidad del País Vasco/Euskal Herriko Unibertsitatea UPV/EHU, Spain
María Sáiz Santos , Universidad del País Vasco/Euskal Herriko Unibertsitatea UPV/EHU, Spain
https://doi.org/10.35564/jmbe.2020.0003
Progress in the development of key educational competencies for labor insertion and entrepreneurship in our society, such as creativity, innovation and entrepreneurship, are being very numerous in recent decades. Teachers are promoting programs to implement new methodologies for achieving this goal. However, the university community lacks validated methodologies with measurement of results in the medium and long term. The aim of this paper is to present the validation methodology of the teaching method we have agreed to call IKASEKIN, to achieve educational competence "Ability to develop Creativity, Innovation and Entrepreneurship" in the university environment. This method has been implemented in the Marketing degree of the University of the Basque Country UPV/EHU. The results show that the entrepreneurial capacity of the students, after taking two subjects through Project Based Learning in the second year, is strengthened over time when taking a course directly involved with the entrepreneurship in the fourth year.
Keywords
creativity, innovation, entrepreneur spirit, project-based learning, cross-cutting competences
Los avances para el desarrollo de competencias educativas clave para la inserción laboral y el emprendimiento en nuestra sociedad, como la creatividad, la innovación y el espíritu emprendedor, están siendo muy numerosos en las últimas décadas. El colectivo docente universitario está impulsando diversos programas para implementar nuevas metodologías encaminadas a la consecución de este objetivo. Sin embargo, la comunidad universitaria adolece de metodologías validadas mediante mediciones de impacto de resultados en el medio y largo plazo.El objetivo de este trabajo es presentar la metodología de validación del método docente que hemos convenido en denominar IKASEKIN, para el logro de la competencia educativa “Capacidad para desarrollar Creatividad, Innovación y Espíritu emprendedor” en el ámbito universitario. Este método se ha implementado en el grado en Marketing de la Universidad del País Vasco UPV/EHU. Los resultados obtenidos reflejan que la capacidad emprendedora del alumnado, después de cursar dos asignaturas mediante el Aprendizaje Basado en Proyectos en segundo curso, se refuerza transcurrido el tiempo al cursar una asignatura directamente implicada con el emprendimiento en cuarto curso.
Palabras clave
creatividad, innovación, espíritu emprendedor, aprendizaje basado en proyectos, competencias transversales
Received
28 July 2019
Accepted
14 October 2019
Copyright
This is an open access article under the CC BY-NC license.
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